PUBLISHING
Kkaptionn
Reinventing recruitment
with a comic book.
Problem
Simple details on job application forms can unconsciously affect the decision made, resulting in less diverse workplaces.
We created Kkaptionn: a wordless comic book designed to find talent based on talent alone, offering a truly impartial entry into the creative industries.
KKAPTIONN.COM
KKAPTIONN.COM
Solution
A bias-free recruitment tool
Used by D&AD New Blood Shift, Jolt and McCann Canvas. Applicants can fill it out in any way they see fit. And by supplying just their phone number, recruiters judge only the creativity on display.
Press
*Creative Boom
*The Drum
*David Reviews
*Marketing Communication News
*LS:N Global
*Little Black Book
*Dexigner
*Shots
*Topys
*London Comic Con 2019
Awards
D&AD - Wood Pencil
New York Festivals - Shortlist